Scott Stratten:

UnSelling: the new customer experience

Filmed Friday, May 1st 2015

In this insightful, funny and angry-in-all-the-right-ways keynote, UnMarketing’s Scott Stratten gives his unique take on what brands are doing right, and more often than not, what they’re doing wrong when it comes to communicating with customers. You’ll learn how Scott built legions of online followers, his keys to creating great customer experiences and why every marketer in the room should really, really hate him right now. [Note: You won’t hate him.]

Bonus: Check out a live taping of Scott and Alison’s UnPodcast with special guest Jay Baer live from the MU stage.

Scott Stratten


Scott Stratten is the president of UnMarketing. Between being ranked one of the top influencers in the world on Twitter and getting over 60 million views of client videos, he’s spent way too much time online.