Ana Villegas

Dell

videos » 2016 » Ana Villegas:

Using Data, Technology and Creativity to Break Through The Noise For the B2B Marketer

Filmed Tuesday, April 19 2016 | Grand Foyer



Digital marketing is a crucial part of any B2B marketing strategy. Today, B2B marketers are faced with the challenge of breaking through the noise and using programmatic to optimize both content and marketing strategies to reach BDMs and ITDMs. Using cutting edge data technology to fuel unique and creative strategies, Dell is going beyond Digital 101 to become a thought leader in the world of digital B2B marketing.


Ana Villegas

Dell

Ana Villegas is Marketing Director at Dell, North America Commercial. With 21 years of global marketing and digital experience in the technology and financial industries, she’s responsible for developing end-to-end marketing plans, digital and direct strategies and overseeing budget management.