Andrew Caravella

Sprout Social

videos » 2016 » Andrew Caravella:

Slaying it on Social: 9 Brands with Style, Substance and Strategies to Emulate

Filmed Tuesday, April 19 2016 | CMA Theatre



These days, nearly every brand has some sort of presence on social... but just having a presence is no longer enough. From bold and brassy content to well-timed response strategies, top brands haved learned to move beyond witty banter and approach their social strategy as a serious discipline. In this session, Sprout Social’s VP of Marketing Andrew Caravella will showcase nine brands (including Christian Louboutin, SoulCycle and charity: water) that have transformed social media into an art form.


Andrew Caravella

Sprout Social

Andrew Caravella is Vice President of Marketing at Sprout Social, a leading provider of social media engagement, advocacy and analytics solutions for business. He likes being on airplanes, spinning to the beat at SoulCycle and Roger Federer. Find him on Twitter @andrewcaravella.